A Beach Wave Perm generally works best for medium to long hair styles and is the most natural looking and modern perm option.
What is the difference between
a perm and a beach wave?
A beach wave is a perm using the same type of perm solution base with my add-ons, but parted and rolled differently to create a more natural and loose permanent curl.

My professional permanent wave appointment
To create the permanent wave, I will consult with you to determine the best wave or curl to compliment your face shape, hair cut color and sense of style. I will then prepare the hair with a deep cleansing or neutralizing shampoo, which will help accept the permanent products. Another solution is then placed on the hair to ensure it remains damp through the entire permanent process. Then I will apply the perm solution before wrapping the hair around rods. When the curl is set, the hair is gingerly removed from the curling rods to reveal your new luxurious hair.

An amateur approaching the permanent process will not have the training, knowledge or professional products that an expert like myself has access to. A permanent wave done incorrectly or with over the counter products can result major issues such as hair that is no longer elastic and flexible, but instead is brittle and fragile or worse.
Using a trained professional will give you the peace of mind that you will soon have beautiful new lush waves or curls.

You are investing in your hair and your appearance. You are worth the best. Your professional permanent wave appointment with me will also include a luxurious scalp massage to relax and pamper you, as well as a styling of your new wave or curl. This ensures you leave in a state of tranquility, looking your best.

The American Wave System, created by Master Stylist Nick Arrojo, is a new and exclusive wave and texture enhancing system that creates a range of customized hair textures and lengths, from cascading beauty waves to full-blown curls.

“The American Wave was born to create soft, natural-looking waves and curl patterns for today’s style-conscious consumer,” explains Nick. "Clients with all hair types are eligible for the American Wave. The formula lasts for three months and works with many permanent and demi-permanent hair colors.
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